Cequent Provides Training to Dealers and Installers

Cequent Provides Training to Dealers and Installers

vendor.2014.cequent.electrical-products-training.group-photo.jpgPLYMOUTH, Mich. – Cequent™ Performance Products launched its first two-day training event at its headquarters in Plymouth, Michigan, giving those in attendance a better understanding of Cequent’s products and brands.

Training focused on the company’s electrical products and was broken into four half-day seminars: brake controls, tow vehicle to trailer wiring products, trailer wiring, lighting and brake components, and an electrical product overview. Technical trainers, technical services representatives, product managers, and engineering teams led the training.

“We appreciate our customers and their commitment to the Cequent family of brands,” said Tom Romero, Director of Sales and Technical Training for Cequent Performance Products. “It is in our best interest as a company to provide them with the tools to be successful when selling and installing our products.”

The training took place August 19th and 20th, with more than two dozen dealers and installers taking part. Attendees learned proper techniques for installing and troubleshooting with classroom instruction and hands-on demonstrations.

Additional photos from Cequent’s Electrical Products Training available upon request.

About Cequent™ Performance Products, Inc.

Cequent Performance Products, Inc. is the industry’s largest manufacturer of towing and trailer aftermarket products. Each product is engineered and tested to meet and often exceed the industry’s highest standards. Product focuses include vehicle specific trailer hitches, electric trailer brake controls, fifth wheel hitches, gooseneck hitches, weight distribution systems, cargo management, custom designed and standard electrical harnesses, trailer jacks, couplers and more. Brand names include: Bargman®, Bulldog®, Draw-Tite®, Fulton®, Hidden Hitch®, Pro Series™, Reese®, ROLA®, Tekonsha®, Tow Ready® and Wesbar®. Cequent is a subsidiary of TriMas Corporation. For more information, visit www.CequentGroup.com.

About TriMas

Headquartered in Bloomfield Hills, Michigan, TriMas Corporation (NASDAQ: TRS) provides engineered and applied products for growing markets worldwide. TriMas is organized into six reportable segments: Packaging, Energy, Aerospace & Defense, Engineered Components, Cequent APEA and Cequent Americas. TriMas has approximately 6,000 employees at more than 60 facilities in 17 countries. For more information, visit www.trimascorp.com.

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