News and Events

News, releases, events, and updates from the off-road industry.

Great Day, Inc. Announces Promotions

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Paul Meeks, CEO of Great Day, Inc., in preparation for his retirement, announces the promotion of Ilar Paul Meeks to President of the company.

TEAM KYMCO KEP Factory Racing Live Vegas to Reno Race Feeds: A Trail of Two Cities

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Somewhere in Nevada, USA: Food for thought; please remember to check out our arbitrarily scheduled live race feed during the next few days at the crazy beastly Best in the Desert General Tire Vegas to Reno Presented by FOX off road racing event, which is about 550 miles of rocks, mountain passes, and basin and ridge, on a trail between two cities. TEAM KYMCO KEP (KYMCO Extended Protection) WARP OFFROAD Factory Racing has been on site posting on social media for two days already. The story has begun.

KAWASAKI MULE™ SIDE X SIDES CELEBRATES 30 YEARS

FIRST RESPONDERS UTILIZE KAWASAKI MULE SIDE X SIDE VERSATILITY TO GET THE JOB DONE
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Kawasaki MULE™ side x side utility vehicles play an important role for first responders throughout the United States. The durability, size and maneuverability of the MULE side x side helps police, fire and emergency medical teams do their jobs on a daily basis. With a variety of available models, Kawasaki MULE side x sides provide first responders the right tool to get the job done

NIKOLA PREPARES THE WORLD’S MOST POWERFUL PRODUCTION-READY UTV FOR DELIVERY

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SALT LAKE CITY.  August 15, 2017, Nikola (pronounced Neek-oh-la) Powersports has finalized the specifications and design for the four-seater UTV dubbed the “Nikola Zero.” The Nikola Zero UTV is an all-electric, 400-volt plug-in, off-road and potentially street ready vehicle. Dealerships can begin reserving production units starting in January 2018.  

Travis Pastrana gearing up for Vegas to Reno in Polaris RZR Star Car

Action sports star a guest driver with Jolene Van Vugt and Jim Beaver
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Travis Pastrana is looking forward to taking on the longest off-road race in America this Friday when he joins Jolene Van Vugt and Jim Beaver as a guest driver on the Polaris RZR Star Car team for the 2017 Vegas to Reno.

TEAM KYMCO KEP Factory Racing Takes On the Famous and Fierce Vegas to Reno Race

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Spartanburg, South Carolina: TEAM KYMCO KEP (KYMCO Extended Protection) WARP Factory Racing takes on the Vegas to Reno, grueling, brutal, and agreeably savage off road race this week, August 16-19. Sharing the challenging joys of riding for the team on the KYMCO MXU 700i LE are popular ATV pro racer Adam McGill, newly crowned GNCC 4x4 Lites National Champion Justin Wood, and Team Captain Alex “Wicked Al” Koolitz. 

New Rockford Fosgate® Premium Audio Kit Solutions for the Polaris® Ranger®  Now Available

Three Kits (Stages 1, 2, & 3) Now Available; Stages 4 & REAR Available in September
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TEMPE, Ariz. – August 8, 2017 – Rockford Fosgate (www.rockfordfosgate.com), the industry leader in high-performance audio systems, is proud to announce the availability of its new line of motorsports audio solutions specific to Polaris® Ranger® side-by-sides. Designed as plug and play solutions for Ranger models 2015 and newer, stages 1, 2, and 3 (RNGR-STAGE1, RNGR-STAGE2, and RNGR-STAGE3) are currently available, while Stage 4 and REAR (RNGR-STAGE4 and RNGR-REAR) will be available in September.

ULTRAHOOK XTV

The world’s safest UTV/ATV winch hook.
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Featuring Industry first Closed System Shackle Mount hole machined into the body of the hook, safety latch retraction pocket resulting in a clear throat opening, integrated secondary safety latch locking feature-latch locking pin stored in the body of the UltraHook XTV which can be removed and inserted in to the hook tip, locking the latch into place.  

Polaris Industries Release the PRO SHIELD™ Cab System

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Designed & engineered alongside the new RANGER XP® 1000, the RANGER PRO SHIELD™ Cab System exceeds expectations.

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