News and Events

News, releases, events, and updates from the off-road industry.

“Yamaha’s Whitetail Diaries” Premiers on NBC Sports Outdoors August 15

Sixth Season Captures the Thrill of Whitetail Hunting
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CYPRESS, Calif. – August 6, 2012 – The sixth season of “Yamaha’s Whitetail Dairies” will air on NBC Sports Outdoors, part of the NBC Sports Group, starting Wednesday, August 15, at 1:00 p.m. EDT. The show will feature all-new compelling stories capturing the thrill of chasing North America’s most sought after game animal -- the whitetail deer. Yamaha Outdoors is the title sponsor of the show, which is produced by CarecoTV.

Brimestone Side-x-Side and ATV Round Up

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HUNTSVILLE, TN.–May, 2, 2012 For the fourth year in a row, Brimstone Recreation will be hosting the SXS & ATV Roundup brought to you by YAMAHA.  Last year, the event hosted the largest crowd in the park’s history at that time, and is expected to bring riders in from all over the world again in 2012.   The SXS/ATV Roundup kicks off on Friday, August 31, 2012, with easy, moderate, and difficult Guided Rides sponsored by EBC Brakes. The guided rides will be led by local trail masters. There will also be a Show and Shine on Friday followed by a “meet and greet” and Jumbotron drive-in movie at the Yamaha Event Area.  The night will be brought to an end with the Sled Pull and Ritchie Brother’s ultimate “Dueling Drag Race” under the Southern lights of the Half Cabin event arena.  Saturday’s competitive events throttle up starting off with Pole Bending, Obstacle Course, Ladies Dash For Cash and Mud Bogs. When you think that you and the kids have seen it all—sled pulls, drag races, mud bogs--again and again, here's a new twist to the 2012 SXS/ATV Roundup lineup: Mud Surfing. Action and adrenaline… with mud at no extra charge! Take the challenge and see who can stay on the board the longest. There is also a Kid Zone, to ensure that riders of all ages have a memorable time.  Saturday night will be capped off with a live concert by Justin Moore and Dustin Lynch at the Half Cabin Event area.

Yamaha Approves Nine OHV GRANTs in the Second Quarter of 2012

Yamaha Motor Corp., U.S.A., Continues Aggressive Support of OHV Enthusiasts and Riding Areas Topping $2 Million in GRANTs Since 2008
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CYPRESS, Calif. – August 1, 2012 – Yamaha Motor Corp., U.S.A.’s, OHV Access Initiative – the industry leader in Guaranteeing Responsible Access to our Nation’s Trails (GRANTs) – approved nine projects supporting responsible, safe OHV riding and open, sustainable OHV access to trails and riding areas across the country.  The second quarter GRANTs for 2012 exceeded $122,000 bringing Yamaha’s direct investment in the OHV community nationwide to more than $2 million since its inception in 2008.

Extreme Metal Products releases the Wild Cat Cab Back.

Wild Cat Cab Back / Dust Stopper
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Keep the dust and water off your back with this polycarbonate rear window.  Attaches in seconds with our Patent Pending Rubber "Fast Straps".   Simply, wrap them around the tube and fasten to the plastic pins.Made from 3/16 thick Polycarbonate (LEXAN) making it virtually unbreakable (not cheap acrylic like others).Fast Straps Fasteners allow you to remove it in seconds.Rubber Straps will not rust or scratch your cage.Edge Trim along the lower edge seals and protects your plastic.Works with most tops.

Polaris Introduces 2013 Line Up

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For the past five years, Polaris has aggressively launched new products, evolved its off-road offerings and became No. 1 in the off-road industry with one of the best and most-innovative ATV and Side-by-Side offerings available. For model year 2013, Polaris will continue to innovate by introducing three new vehicles and making significant upgrades to existing products.

Yamaha Awards Annual Agricultural-Communications Scholarships

University of Illinois Receives Chapter Award; University of Arkansas and Oklahoma State University Students Earn Individual Scholarships
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CYPRESS, Calif. – July 30, 2012 – Yamaha Motor Corp., U.S.A., has named the recipients of its fourth annual Yamaha-ACT Scholarship Program.  The chapter award has been granted to the Illini Agricultural Communicators of Tomorrow (ACT) Chapter at University of Illinois, while Danielle Smith of University of Arkansas and Bailey Toates of Oklahoma State University have both earned individual scholarships.  As recipients of the individual scholarships, the students have the opportunity to serve as interns for Yamaha during the 2012 Ag Media Summit (AMS) next month in Albuquerque, NM.

Polaris Enters Joint Venture with Eicher Motors Limited

Partnership creates new operation in India, expanding the Company’s global footprint
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MINNEAPOLIS (July 24, 2012) — Polaris Industries Inc. (NYSE: PII) today announced a joint venture with Eicher Motors Limited, a leading manufacturer of commercial vehicles and motorcycles in India.  The joint venture will develop and market new products to meet the diverse vehicle needs in India and other emerging markets.  The agreement creates a new operation, wherein Polaris and Eicher each control 50 percent.  The overall investment is expected to be approximately $50 million, shared equally between the partners over a three-year period.  

Fifth Annual Crockettsville Charity Concert and Trail Ride Event

September 8-9, 2012 in Crockettsville, KY
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NASHVILLE, Tenn. – Since 2008, Chad Warrix and David Tolliver, formerly known as Halfway to Hazard, have hosted an all-star concert and 42-mile ATV trail close to their hometowns in Crockettsville, KY that has raised nearly $500,000 for the Buckhorn Children and Family Services Charity to-date. Celebrating its fifth anniversary this year, the event will take place from September 8-9, 2012 on Crockettsville's Abner Farm and features appearances by multi-award-winning country duo Montgomery Gentry, James Otto, Christian Kane, UFC superstar Rich Franklin, the Monster Energy Motocross Team and more.

Honda of South Carolina Hits Production Milestone With Two Million ATV Engines

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Torrance, CA: An ATV engine for Honda’s TRX500 Foreman® Rubicon™ model recently rolled off the dyno at the Honda of South Carolina (HSC) manufacturing plant, and marked a milestone: It was the two millionth engine produced at Honda’s Timmonsville, SC, factory.HSC is a 536,150-square-foot facility that sits on 625 acres, and it is dedicated solely to the production of Honda ATVs. Opened in 1998, the assembly plant added engine production in the year 2000. HSC is one of 12 major plants in the U.S., and has the ability to produce 266,000 ATVs and 310,000 engines annually. Since 1998, HSC has manufactured more than two million Honda ATVs.

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