Planning a trail riding adventure with awesome, endless riding in a beautiful location?  You’ll have a hard time finding a better place than Michigan’s Upper Peninsula.  It’s an outdoor sports paradise with over 200 waterfalls, ... Read more


Michigan has more miles of ORV trail than you could explore in your lifetime. By the States own numbers, almost 6000 miles of designated ORV trails and routes, and with the addition of countless interwoven ... Read more

Honda Announces 2017 ATV Models

May 5, 2016 – TORRANCE, Calif. Honda’s initial announcement of the 2017 powersports model year involved a number of ATV products, including the highly popular Rancher lineup, the large-displacement Rincon, the versatile Recon and the sporty ... Read more

Honda Announces 2016 Pioneer 1000

Honda today announced the addition of two brand-new full-size side-by-side models—the groundbreaking Pioneer 1000 and Pioneer 1000-5—to its 2016 lineup. With class-leading displacement and payload, a 6-speed fully automatic Dual Clutch Transmission (DCT) and a ... Read more

American Honda Includes Powersports, Power Equipment Dealers in Environmental Leadership Program

American Honda Includes Powersports, Power Equipment Dealers in Environmental Leadership Program Voluntary program encourages recycling, reduced use of energy and water   TORRANCE, Calif., May 12, 2015 – Building on the success of the Honda ... Read more

American Honda Names Chuck Boderman VP, Motorcycle Division

TORRANCE, Calif., April 1, 2015 – American Honda announced today that Chuck Boderman has been promoted to the position of Vice President, Motorcycle Division. Outgoing Motorcycle Division Vice President Robert Gurga will serve as a ... Read more

Honda’s First 2016 Model Announcement Features IRS Equipped ATVs

TORRANCE, Calif. (March 17, 2015) – In Honda’s first powersports announcement of the new model year, America’s top-selling ATV manufacturer revealed a number of exciting and full-featured ATVs for 2016. With a proven record of ... Read more

Honda Announces Expanded 2015 Contingency Program

TORRANCE, Calif., February 11, 2015 – Demonstrating its commitment to supporting motorcycle racing in the USA, American Honda today announced the continuation of the Red Riders Rewards program for 2015, with more than $6 million ... Read more

2015 Honda Side-by-Side Announcement

Honda’s do-it-all Pioneer 700s have taken the side-by-side world by storm with their versatility and affordability, and now they both have a new dual-rate front suspension designed to deliver a smoother ride while still providing ... Read more

Innovation Marks Honda’s 2015 New-Model Expansion

Torrance, CA: Whether you enjoy riding on the street or off-road, this latest introduction of new models from Honda gives you more choices than ever. Honda’s engineering prowess paves the way with a new street ... Read more

2014 American Honda Contingency Program

Torrance, CA: American Honda announces the continuation of the Red Riders Rewards program for 2014, with more than $5 million in earnings available to racers. The Red Rider Rewards program will provide Honda owners with ... Read more
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