Amsoil Corporation

AMSOIL Heading to SEMA with Thirteen New Products

AMSOIL has launched 13 new products since SEMA 2016 that cover a broad range of applications including automotive, diesel, motorcycle and more. The following will be on display in the SEMA New Product Showcase and in the AMSOIL Booth #24859 located in Central Hall.

AMSOIL Announces Reformulated Signature Series Synthetic Motor Oil Line

AMSOIL has launched a new formulation of its top-tier Signature Series Synthetic Motor Oil. Built upon a solid foundation of unsurpassed performance and protection, the AMSOIL Signature Series line now offers motorists a new level of engine protection that exceeds new and upcoming engine oil specifications.

AMSOIL GNCC Racing ATV Highlights: Rocky Mountain ATV/MC Mountaineer Run GNCC

Walker Fowler Earns Tenth Overall Win of the Season
MASONTOWN, W.VA. - Race conditions were near perfect with a hot and humid day at the sixth annual Rocky Mountain ATV/MC Mountaineer Run GNCC in Masontown, West Virginia. The lack of race meant dust was a huge factor at the eleventh round of the 2017 AMSOIL Grand National Cross Country (GNCC), presented by Maxxis, an AMA National Championship, but WFR/Yamaha/Maxxis/Fly Racing's Walker Fowler didn't let it faze him where he once again made his way to the middle of the box to take home the coveted overall win

Amsoil Signature Series


ADDRESS: 925 Tower Avenue, Superior, WI 54880

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A Legend Passes

The man who brought synthetic lubricants to the automotive market leaves a legacy of innovation.
AMSOIL INC. company founder and Chairman of the Board Al Amatuzio passed away on Friday, March 31, 2017 at nearly 93 years of age. His life was a classic David vs. Goliath illustration of the American Dream. He was raised poor in a rough neighborhood, achieved distinction in military service and toppled giants on his way to forever changing the lubrication industry. Amatuzio touched many lives through his business ventures and charitable endeavors. In fact, whether they know it or not, Amatuzio has affected the lives of nearly every driver in the world, for it was his vision that brought synthetic lubrication to the automotive market. 

AMSOIL Introduces New Diesel Oils to Exceed Updated API CK-4 Requirements  

AMSOIL has introduced two new diesel oil product lines designed to deliver exceptional engine protection, reduced wear and prolonged vehicle and equipment life. New AMSOIL Signature Series Max-Duty Synthetic Diesel Oil and AMSOIL Heavy-Duty Synthetic Diesel Oil replace the former Premium Synthetic Diesel line and OE Synthetic Diesel line, respectively. 

AMSOIL Launches Reformulated Heavy-Duty Metal Protector

AMSOIL Heavy-Duty Metal Protector has been reformulated to offer improved performance as a corrosion inhibitor. Its quick-drying, long-lasting formula effectively protects metal surfaces that are exposed to the damaging effects of salt, moisture or chemical corrosion. It displaces water and resists dirt to promote longer equipment life.

Eight New AMSOIL Products Submitted into 2016 SEMA New Product Showcase

AMSOIL is gearing up for the 50th annual Specialty Equipment Manufacturers Association (SEMA) Show armed with eight new products to be displayed in the New Product Showcase. Featuring products for the automotive & powersports markets, AMSOIL is poised to make a strong impact on show attendees and the industry itself.

AMSOIL Beats Mobil 1® and Royal Purple® in Industry-Standard Testing

AMSOIL Signature Series 5W-30 Synthetic Motor Oil protects against harmful deposits on turbochargers 4X better than Mobil 1 Extended Performance and 3.6X better than Royal Purple in industry-standard testing.*

Signature Series 5W-30 Synthetic Motor Oil was tested against both oils to determine which provides the greatest level of protection against deposit formation in high-heat applications.

The TEOST (Thermo-Oxidation Engine Oil Simulation Test) 33C test (ASTM D6335) is an industry-standard bench test that simulates turbocharger operating conditions. To meet the API SN Resource Conserving and ILSAC GF-5 motor oil specifications that are often recommended by vehicle manufacturers, a 5W-30 motor oil must limit total deposit formation to 30 mg or less.

AMSOIL Signature Series 5W-30 Synthetic Motor Oil held the total weight of deposits to 7 mg, well under the 30 mg limit required by the API and ILSAC, while Royal Purple API 5W-30 and Mobil 1 Extended Performance 5W-30 came in just under the limit at 25.4 mg and 28.2 mg, respectively.

“Turbochargers are becoming more prevalent because they play a critical role in helping vehicle manufacturers deliver the fuel economy the government mandates as well as the power and performance enthusiasts demand,” said AMSOIL Vice President, Technical Development Dan Peterson. “Demonstrating our protection capabilities in severe applications like turbo technologies backs up our commitment to car enthusiasts around the world.”

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AMSOIL has been the recognized leader in synthetic lubrication since 1972.  For more information about AMSOIL synthetic lubricants and performance products contact your nearest AMSOIL distributor, or call AMSOIL at (715) 392-7101 or 1-800-777-8491.  AMSOIL INC., AMSOIL Building, Superior, WI 54880.

AMSOIL Launches New Deluxe Grease Gun Kit

AMSOIL has introduced a convenient new addition to its premium line of synthetic grease. The new AMSOIL Deluxe Grease Gun Kit comes complete with everything needed for smooth, mess-free application in automotive, powersports and commercial equipment.


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