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Yamaha Motor Corporation

Yamaha Continues Decade-Long Support for the Future of Hunting and Fishing

National Hunting and Fishing Day Sweepstakes Features All-New Yamaha Wolverine X4 Side-by-Side
Kennesaw, Ga. – March 5, 2018 – Yamaha Motor Corp., USA, announces its annual National Hunting and Fishing Day (NHF Day) support this year, which includes giving away an all-new 2018 Wolverine X4 Side-by-Side (SxS) in Realtree camo through an online sweepstakes at

Yamaha YXZ1000R Claims Three of Top Ten Positions at King of the Hammers

CJ Greaves Earns $5,000 bLU cRU Bonus as Top Finishing YXZ1000R
Kennesaw, Ga. – February 13,2018 – Yamaha Motor Corp., USA, announces Yamaha factory-supported and bLU cRU racer CJ Greaves, along with his father, veteran off-road racer Johnny Greaves, and Kyle Anderson were among the few competitors who completed the grueling King of the Hammers (KOH) UTV Race on Wednesday, piloting Yamaha’s pure sport YXZ1000R side-by-side (SxS) before time expired. As the top finishing YXZ1000R driver with a solid 5th overall, CJ Greaves was awarded $5,000 for the Yamaha bLU cRU racing bonus.

Yamaha ATV & Side-by-Side Racers Continue Domination in 2017

Yamaha Rewards Winning with Donation to Breast Cancer Awareness Efforts at Ironman GNCC Finale
Yamaha Racing’s factory-supported and bLU cRU ATV and Side-by-Side (SxS) racers continue their winning ways in 2017, taking championships in Grand National Cross Country (GNCC), Lucas Oil Off Road Racing Series (LOORRS), Lucas Oil Regional Off-Road Series (LORORS) and The Off-Road Championship (TORC). 

Yamaha Takes Lead in Support of Motorized Outdoor Recreation

More than $150,000 Awarded in Q2 Expanding Access and Recreation Opportunities Throughout the U.S.
Kennesaw, Ga. – October 17, 2017 – Yamaha Motor Corp., USA, today announces the Yamaha Outdoor Access Initiative contributed more than $150,000 in funds and equipment to 12 grant recipients in the second quarter of 2017. This quarter reflected the program’s broad appeal to the motorized and outdoor recreation community with several projects focused on creating and protecting motorcycle access and riding opportunities across the country.

All-New Yamaha Wolverine X4 Now Available at Dealerships

REALize Your Adventure and Build-Your-Own Wolverine X4 at
KENNESAW, Ga. – October 10, 2017 – Yamaha Motor Corp., USA, today announces the all-new four-passenger Wolverine X4™ Side-by-Side (SxS) vehicle is shipping from its U.S. factory in Newnan, Georgia. To further aid customers in Realizing their Adventure even before purchase, they can now customize and tailor their Wolverine X4 with Yamaha Genuine Parts and Accessories using the “Build Your Own” (BYO) function found at

Yamaha bLU cRU YXZ1000R Drivers Sweep Podium at Duel of the Desert

YXZ1000R Dominates First Two Rounds at Wild Horse Pass Motorsports Park
KENNESAW, Ga. – April 25, 2017 – Yamaha Motor Corp., USA, factory-supported and bLU cRU racers dominated the first two rounds of the Lucas Oil Off-Road National Racing Series’ inaugural UTV Production class this past weekend at the Duel of the Desert at Chandler, Arizona’s, Wild Horse Pass Motorsports Park piloting Yamaha’s YXZ1000R pure-sport Side-by-Side (SxS).

Yamaha Continues Support of SEAL-Naval Special Warfare Family Foundation

Viking VI SE Auction Raises $30,000 for SEAL Families Around the World
KENNESAW, Ga. –  Yamaha Motor Corp., USA, again provided a new Special Edition (SE) Viking VI Side-by-Side (SxS) vehicle to the SEAL-Naval Special Warfare Family Foundation (NSW) for auction at their annual fundraiser near San Diego, Calif.  The Assembled in USA Viking VI helped raise $30,000 towards the organization’s mission of supporting SEAL members’ families. This marks Yamaha’s third consecutive year of backing NSW, raising more than $70,000 in funding for the much-deserved recipients.


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