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Suzuki Announces Ricky Carmichael Continues as Brand Ambassador

Brea, Calif, (November 7, 2017) – Suzuki Motor of America, Inc. (SMAI) announced today that Ricky Carmichael will continue his role as Brand Ambassador. Carmichael, nicknamed the “GOAT" (Greatest Of All Time) is a highly respected, multi-time AMA Supercross and Motocross champion and AMA Hall of Fame member who has filled the ambassador position with Suzuki since his retirement from active racing after the 2007 season.  The agreement for Carmichael to continue his relationship with Suzuki is multi-year. Suzuki is redefining its motocross brand in the United States through a number of initiatives including grass roots support and a more clearly defined path for riders to advance from amateur to professional levels. Carmichael will continue to be an integral part of Suzuki’s efforts including the RM Army initiative – the umbrella under which Suzuki racing support resides.  The Camp Carmichael program, an exclusive Suzuki offering, will continue with Carmichael providing personal coaching for riders who qualify on Suzuki RM and RM-Z race bikes. As a champion who rose to prominence through amateur racing, it’s fitting that Ricky will continue to provide guidance to Suzuki Amateur Elite Team riders.

Suzuki Announces Additional 2016 ATV Models
Brea, CALIF. (June 15, 2015) When it comes 4 wheeled fun nothing comes close to the performance of Suzuki's KingQuad family of ATVs with the new KingQuad 750 leading the pack.Trusted for years as a feature-packed performer, the Suzuki KingQuad was the first ATV to give owners the capabilities they demanded with industry-first features and valued reliability. Twenty five years after the creation of the original, the 2016 lineup of KingQuad ATVs proves that “Nothing's Built Like a KingQuad.”  2016 Suzuki KingQuad 750AXi The 2016 Suzuki KingQuad 750AXi returns with the hard-working utility-sport features that make it a class leader, plus enhancements including a new front grill design, a redesigned speedometer cover, new tires, and an updated side cover that eases access to the oil-level check. Available in standard and Power Steering models, the KingQuad 750AXi comes in Red, Black, and True Timber XD3 Camouflage finish. A Special Edition model for 2016 features Matte Black body work along with Power Steering and the rest of the KingQuad’s top-grade features.The KingQuad 750AXi’s single-cylinder four-valve fuel-injected engine is big on torque and delivers the right balance of low-end grunt and top-end power. The engine’s twin-spark-plug cylinder head improves combustion, eases cold engine starts and allows for consistent performance.The 750AXi models also provide a confident and controlled ride thanks to independent front and rear suspension that features rider-adjustable spring preload shocks. The machine maintains a low center of mass because its fuel tank positioned low beneath the comfortable T-shaped seat.The KingQuad 750AXi ATVs and their engines are assembled with pride in America at the Suzuki manufacturing facility in Rome, Georgia.

Suzuki Motor Of America Welcomes Tim Olson as New PR Manager

Brea, CA – Suzuki Motor of America, Inc., (SMAI) announced today that Tim Olson has joined the company as Public Relations Manager. Olson brings 20 years of diversified experience to SMAI. The 40-year-old motorcycle enthusiast spent 11 years as a journalist covering motocross and off-road motorcycles, and he served in corporate PR for eight years within our industry. Most recently Olson worked in corporate communications outside the motorcycle industry. “I quickly realized how much I love motorcycles and this industry,” said Olson about his short stint away from a career in motorcycles. “I’m excited to lead the charge at Suzuki with the company’s exciting new products and continuing growth.” As Public Relations Manager, Olson will work closely with the motorcycle press corps and will plan new product introductions across Suzuki’s motorcycle, scooter and ATV segments.

Suzuki Celebrates 14 Years of Assembling ATVs in the USA

BREA, Calif. – When opened in 2001, the Suzuki Manufacturing of America Corporation (SMAC) created hundreds of jobs in Rome, Ga., to assemble Suzuki’s 400cc and 500cc ATVs. Now celebrating 14 years of ATV assembly, the facility today has expanded to cover more than 130,000 square feet on a 35-acre site in the suburb northwest of Atlanta. Workers there now handle metal fabrication, injection molding, and engine assembly in the process of assembling Suzuki’s complete line of award-winning KingQuad ATVs. “The SMAC facility has produced over 400,000 ATVs that have been distributed not only here in the U.S., but also to our Suzuki distribution partners around the world,” added Rod Lopusnak, Director, Operations Head, Motorcycle/ATV Sales Operations.

Suzuki Motor of America, Inc. Announces Rod Lopusnak as Motorcycle, ATV and Scooter Operations Head

BREA, Calif. – Suzuki Motor of America, Inc. announces that Larry Vandiver will retire February 3 from his role as head of Motorcycle, ATV and Scooter Operations.  Vandiver first served Suzuki as a motorcycle-group District Sales Manager in his native Texas beginning in 1977 and worked his way up to National Promotions Manager. After returning to Texas for a short period he later moved to the Brea, Calif., corporate headquarters as Director of sales and marketing efforts for Suzuki’s Outboard Products group before returning to the Motorcycle/ATV Division.

Suzuki Releases New 2015 KingQuad
Redesigned for 2015, the Suzuki KingQuad 500 AXi moves to the top of the extremely competitive mid-cc utility ATV class. Starting with the compact 493cc liquid-cooled engine, Suzuki engineers incorporated a new, twin-spark-plug cylinder head for improved combustion efficiency. A multi-hole injector in the Suzuki fuel-injection system delivers a much finer spray, which further increases combustion efficiency.A new Pulsed-secondary AIR-injection (PAIR) system and new catalytic convertor mean the enhanced engine releases cleaner emissions. Finally, a redesigned inner structure of the exhaust silencer gives the updated KingQuad 500 AXi a more robust riding experience as the engine clears its exhaust more efficiently. All combined, these enhancements help give the engine smoother operation throughout the rev range, producing excellent performance in the mid- to high-rpm range.

Suzuki’s Star Spangled Sales Event

Brea, CA - Suzuki Motor of America Inc., (SMAI) is excited to announce the Suzuki Star Spangled Sales Event as we head into the summer season! The industry leading retail finance rates continue to be the anchor of our retail programs with 2.99% financing for 60 months on almost every new Suzuki model, plus Customer Cash options up to $1,500! SMAI is also pleased to announce the return of our popular SFV650 Yoshimura Exhaust promotion included in our new Suzuki Star Spangled Sales Event now through August 31, 2014. Suzuki SFV650 customers can choose a Yoshimura Exhaust muffler or $350 in Customer Cash along with our Industry leading 2.99% financing for 5 years or $700 in Customer Cash and financing as low as 7.99%!

Suzuki announces several 2015 motorcycles and ATV's with a broad range of feature updates
BREA, Calif. – Suzuki Motor of America, Inc. (SMAI) announces several 2015 Suzuki motorcycles and ATVs with a broad range of feature updates.  The 2015 Suzuki KingQuad 750AXi, KingQuad 400ASi and 400FSi utility-sport ATVs return with important improvements over previous designs to deliver improved power feel, better fuel economy, easier cold starting, and more.          The 2015 Suzuki KingQuad 750AXi is equipped with a newly designed twin-spark-plug cylinder head for improved combustion and power feeling. The ATV also uses new multi-hole fuel injectors for finer injection spray as well as projection-type spark plugs for better cold engine starting. The engine’s intake and exhaust cam profiles are modified for improved power feeling, and the exhaust system is updated for cleaner emissions. With these revisions, the 750AXi’s engine delivers smoother operation throughout the rev range, plus quicker response and stronger feel at the mid to high rpm range. Fuel consumption is improved by 10 percent*.

Track & Field Ready - The Suzuki 2014 ATV Lineup

Great ATVs from the First on Four Wheels Factory
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There is only one first in any industry or endeavor and in the ATV world the company that can lay claim to being the first on four wheels is Suzuki. What began as the humble, yet groundbreaking LT 125 way back in 1983 quickly transformed an industry. Suzuki followed up the LT 125 with several other models, and before long they were leading the way on both the racetrack and the trails. As the industry evolved, so did the Suzuki lineup with ever more capable machines.


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